#A power editor download professional#

In the top right corner, we find the feature described in the example above. The same menu with the Facebook icon that you find in Ads Manager is available in Power Editor. Now letвЂ™s take a look at the various functions available from the top of the dashboard down. In Power Editor you can perform a multitude of tasks, make several changes, and they only go live once you choose to upload those changes. The main feature that distinguishes the Power Editor from the classic Ads Manager is the вЂњlocal changesвЂќ feature: all changes are not automatically active but are instead saved on your browser until you decide to upload.ДЇor example, in Ads Manager you can simply activate or deactivate to see the change in real-time.

Below is the вЂњwork area,вЂќ from which you can view and edit the various campaigns, ad sets, and ads.

The central area is dedicated to reporting and reflects the same functionality present in the classic Ads Manager.

The upper area is the control panel, from which you can perform common actions, such as creating a campaign, editing an ad, or the application of bulk changes.

The interface can be easily understood by dividing it into three parts, as shown in the image below: However, once you begin to use it youвЂ™ll realize that itвЂ™s actually quite simple. When you open Power Editor for the first time, you may feel like itвЂ™s not a very intuitive interface, and youвЂ™d be right. This tool is meant to be used on a desktop. Note: Once you begin using it, Power Editor will show up in your Frequently Used column.ДЄlso, there is no application for mobile or tablet.

Under Create and Manage select вЂ“ Power Editor.

Click the Facebook icon in the top left.

The Power Editor is accessible here вЂ“ /ads/manage/powereditor вЂ“ from any browser. ItвЂ™s especially useful for highly active advertisers without the time to optimize campaigns ad by ad and delivers the best view of their overall account activity.

#A power editor download professional#

Unlike the classic Ads Manager, Power Editor provides a more professional interface that allows you to create and edit multiple listings at the same time, access advanced functions, and more clearly understand the structure and optimization opportunities of each campaign.

The Power Editor is the most effective way to create and manage Facebook ads, period. What the Power Editor Is and How it Works

Use this comprehensive resource to learn and recognize all of the benefits youвЂ™re missing out on.

Still, many advertisers arenвЂ™t ready to make the switch as they fear it will create problems with their current ad campaigns. With a recent update, Facebook has made Power Editor very similar to the classic Ads Manager we all know and love. ItвЂ™s also missing a guide that provides a simple explanation as to how it works. Unfortunately, Power Editor has always had some major flaws: itвЂ™s counterintuitive and complicated, and for these reasons the vast majority of Facebook advertisers tend to shy away from it. FacebookвЂ™s Power Editor is what the pros use to manage ad campaigns.ДЄs the name implies, itвЂ™s a powerful tool to be used in the creation and management of ads, and itвЂ™s used daily by the worldвЂ™s top digital marketing professionals.